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Abstract

Mutual funds plays key roles in achieve both the long-term and short term goals of savings of U.S. households. It represents a significant component of many financial holdings of U.S. households in 2011. Unfortunately, in India it is a fact that most of the investors are not interested in mutual funds. Those who are investing, they are investing only very small amounts. But what is important to be noted here is that when compare to other financial instruments, investments in mutual funds are safer and also yield more returns on the investment portfolio. In addition as an investment avenue mutual fund is available for those investors who are not ready to take any exposure directly in the security market. It also helps such investors to build their wealth over a period of time. Therefore, there is a need to conduct a detailed study on investments in mutual funds in this direction. A review of available literature also revealed that no detailed study on mutual funds has so far been attempted in this direction; hence the present study the behaviour of Mutual Funds is undertaken. In this study, the researcher focused on mutual fund investor behavior. Required data has been collected through structured questionnaire. To analyze the behaviour, chi square test used. The result show that has addressed itself to the questions like how do investors go about in selecting a mutual company fund scheme and to what extent they derive satisfaction from investments made.

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