Main Article Content
Abstract
Customer satisfaction is a business values that considers to the formation of value for customers, expecting and managing their expectations, and representing ability and responsibility to satisfy their necessities. Service organization’s customers will remain loyal to service organization, if their evaluation to what they obtained is relatively larger than they expect to get it from competitors, and since loyalty expresses customer’s repeating to deal with service organization, this affects customers satisfaction with provided services by that organization where customers always prefer the service that is characterized by quality , specifications and natures that are corresponding with their needs and desires, which accordingly lead to construct loyalty to the organization.The present study was taken so as to measure customer satisfaction in the five stars hotels in Tamilnadu and the study has been clearly analyzed with appropriate methodology based on the objectives. The study is an effort to make the hotel industry supplementary perfection towards the customer satisfaction much more effectual way. On the basis of data analysis it is proved that the satisfaction level of the customers towards the hotel industry in Tamilnadu is good but certain attempts have to be made by the managers to build the services more efficient and sustainable in the longer run.