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Abstract

Ordering food online has become a trend in the recent years and millions of orders are placed every day across the globe. A single booth for ordering food across many restaurants and cuisines has made online food deliverers more popular in the recent days.  Many researchers have predicted that restaurants who does not provide online service may not survive in the food industry in the next two years.  Hence it becomes mandatory to identify the perception of online shoppers towards the food delivery system and in the influence of demographic factors towards it. The study was conducted in the Chennai region of Tamil Nadu and the data was collected from over 150 respondents. The study will help the online food service providers such as demographic profile and hence the products could be designed and improvised accordingly.

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