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Abstract

Paper is presented to show the use of E-Commerce site for the day to day purchase of grocery and vegetables. In India we usually buy fresh products and we don’t have tendency to store specially for green veggies. We buy these products from open market and local venders. Often it is also found that hawkers are demanding for more money as they provide vegetables at door step. it often take too much time in bargaining process and for working families we don’t have that much time so buying pattern is slowly shifting toward online shopping from the traditional shopping it has already started in big cities of India and now entering to the other part. This study shows overall picture of North Gujarat Region.

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