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Abstract

Generation of employment is a biggest challenge for almost all economies in the world but its most delicate issue for growing economies like India, Bangladesh, Brazil, South Africa etc. It was found that because of busy life style in developing and developing economies online food tech industry has emerged as a major source of employment in these countries. This industry is characterized by an extremely high labour requirement at every stage- from procurement to delivery. India’s online food tech industry saw a massive growth rate in terms of the number of daily orders, grew consistently at 15 per cent on a quarterly basis from January to September 2017. It witnessed a 30% jump in daily order handling in the first quarter of 2018 against the previous quarter. It is expected that About 560,000 people are to be employees in the online food tech industry by 31st March 2020 compared to 500,000 currently.

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