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Abstract

The prime objective of the study is to examine the level of tourist’s satisfaction visiting Assam. Attempts have been made to analyze the satisfaction regarding infrastructure, tourist facilities, hospitality of local community found in tourist destinations.  It is based on primary data collected through standard questionnaire from selected tourists of the destinations. This study is based on total of 800 respondents. Out of 800 respondents, 500 tourists are domestic tourists and 300 tourists are foreign tourists selected randomly from selected tourist spots during October, 2017-March, 2018. The study has used 5-point Likert Scale. The study is expected to be a useful addition to the growing literature and research on the level of tourist’s satisfaction and dissatisfaction touring Assam. It is recommended for improvement infrastructure, tourist facilities and creation of new markets for local crafts and handicrafts.

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