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The word Bossa Nova means new trend or new wave. The deployment of Bossa Nova technology is possible in a busy and crowded retail environment and is used for operations like collecting and analyzing on-shelves inventory data and to improve the shopping experience. Study describes that the use of robotics in multiple retail stores will change the environment and will bring more efficiency in retail. Retail 4.0 is going to transform retail sector and the new growth trend will emerge with innovative business models of data driven approach. The increasing use of Robotics is one of the major factors which can be analyzed as Intelligent, Emerging and Humanizing retail marketing.

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