International Conference on Entrepreneurship and Management: issues, challenges, and Opportunities in Global Economy (ICEM-2019) organized on November 9, 2019 (Saturday) and hosted by Faculty of Management, Vivekananda Global University, Jaipur, Rajasthan

The International Conference aims to connect the academia and the corporate world with an
objective of creation of linkages between the both for the benefit of all stakeholders in education
industry and the corporate world.
Objectives of the Conference-

 To provide an inter-disciplinary platform to corporate personnel, managers, media
personnel, academicians, practitioners, professionals, industrialists, policy makers,
research scholars and students etc. for deliberations and discussions.
 To explore the challenges and issues faced by entrepreneurs and managers in the global
Economy.
 To discover new opportunities for the global entrepreneurs and managers in the present
times.
 To unearth the future potential of the opportunities in changing the global environment.
 To provide forum to exchange experiences and ideas amongst participants.
 To provide networking opportunities to the participants.
 To find out various entrepreneurial opportunities in the global future.

Published: Dec 6, 2019

A Study of Entrepreneurial Opportunities And Challenges And Their Impact On The Development Of World Economies

1-17 Miss Devika Sharma , DR. Anamika Upadhyay
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Influence Of Viewer’s Preferences Towards Video Streaming Services: A Demographic Study

18-31 DR. MAMTA JOSHI, PRASHANT KUSHWAHA, ANKITA JAIN
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Strategic Management Issues And Opportunities in The Power Distribution Sector

32-39 Anju Sheoran, Dr. Amita

A Study On Awareness Of Academicians On ATAL TINKERING LABS – ATAL INNOVATION MISSION

40-48 CH. KAVYA, M. RISHINATH
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Work Life Balance of Women Employees in Financial Services Sector

49-69 Abhilasha Jha
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“Strategic Human Resource Issues In Changing Environment”

70-85 Dr. Mukesh Chansoriya , Ms. Neha
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A Case Study On Women Employment: Perspective & Dilemma

86-96 Miss. Shivangi Singh , Dr. Rajesh Kumar Pandey
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Role Of Gems and Jewellery Sector In Global Economy : An Overview

97-109 Ms. Farha Khan, Dr. G. S. Lodhi
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An Overview Of Social Entrepreneurship In Tourism

110-117 Garima Khangarot
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Challenges And Opportunities In Performance Appraisal In World’s Economy And Its Impact On Employee’s Performance

118-130 Neha Kulshrestha , Dr. Richa Nangia
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Skill Development & Youth

131-134 Mohan Kumar
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A Study on the impact of Digital Marketing on the Consumer Buying behavior of the Smart Wearables in Delhi and National Capital Region

135-152 Gaurav Srivastava
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An Analytical Study on Work-Life Balance and Employee Retention: With reference to IT companies in Rajasthan

153-165 Neha Mehra
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Role Of Women Entrepreneur As An Innovator

166-186 DR. PINKY KUMARI
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Impact of Social Media Marketing on Buying Behaviour of Consumers: With Special Reference to Indian Smart Phone Industry

187-196 Dr. Preeti Sharma, Lalita Khanchandani
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Review Of Tourism Industry In Rajasthan In Relation To Allocation and Utilization Of Funds By The Government

197-207 Priyanka Payal , Dr. Rajeev K. Saxeena
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Role Of Medico Legal Ethics In Criminal Justice System In Special Reference Of Medical Negligence

208-215 Ramakant Agarwal
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To Study The Effectiveness of Yoga Education (Heartfulness Yoga Technique)on Stress Management of Management Professionals

216-224 Rajendra Kumar, Dr. Somya Choubey
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Importance Of Tourism In Economic Growth of India

225-235 Ravi Kumar
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A Study On “Organic Farming And Emploment Opportunities In India”

236-260 PROF RENU JATANA, DR PRIYA SONI
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Extrinsic Motivation As Panacea To Success & Performance of Employees In The Higher Education Sector

261-282 CA Priya Jain , Shraddha Agiwal
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Attrition And Retention of Knowledge Workers –The backbone of Our Indian Economy In Automobile Sector

283-291 Divya Dwivedi, Dr.Ruchika Yadav
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SCM Practice And Its Impact on Business Environment

292-302 Dr. Sarla Sharma
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Important Factors Motivating the Workforce:A Study of IT Startup

303-316 Sandeep Kakkar
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Psychological Contract Breach And Workplace Outcome: Effective Relationship Among Employee And Organization.

317-344 Saroj Kumar Ranjan, Dr.Tulsee Giri Goswami
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To Study The Insurance Sales Reports Automation On Tableau

345-374 Dr. Richa Arora
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Skill Based Education For Youth To Enhance Employability

375-391 Shweta Pandey
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Renting Fashion In India- Growth And Benefits And Challenges

392-409 SHRUTI VATRANA
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“Impact Of User Reviews On Consumer's Buying Behaviour During Online Shopping”

410-424 Sunil
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Total Quality Management: An Essential Tool To Efficacy Of Business Strategy

425-445 Dr. Jyoti Meratwal, Ms. J. Shanmugapriya
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A Study on Strategic Orientation of Selected Retail Stores of Rajasthan

446-453 Sonu Chowdhury
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The Impact of US -China Trade War on The Global Economy

454-457 Dr.Tanveer Khan
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Understanding Labour Issues In The Indian Economy: Women, Policy Reforms, And Industry 4.0

458-471 Abhinav Agarwal , Himanshu Shilpkar
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An Attempt At Constructing A Definition of Ethics And Business Ethics

472-485 Dr. Pranav Parijat, Dr. Pankaj Meel
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Analyzing The Growth of Entrepreneurship In The E-Rickshaw Industry In Jaipur Using PESTLE Technique

486-498 Deependra Kumar Chandel, (Dr.) Vikas Shrotriya
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University Drop-Out: An Experience of Private Universities In Rajasthan

499-533 Dileep Saxena, Dr. Manisha Choudhary
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Corporate Social Responsibility (CSR) And Community Development (CD)- Case Study of Roshan Telecom Afghanistan

534-545 Masood Khan, Dr. Pankaj Meel
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A Study On Investor’s Preference Towards Mutual Funds

546-558 Pankaj Choudhary, Dr. Praveen Choudhry, Dr. Manisha Choudhary
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An Attempt At Defining Management And Business Management

559-567 Dr. Pankaj Meel, Dr. Pranav Parijat
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Marketing Management Issues And Opportunities

568-571 Manoj Kumar, Nitin Kumar Gautam

Development Vs Environment Preservation Conundrum: Issues And Challenges

572-585 Priyanka Payal
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Microfinance: Evolution, Extent And Outreach In India

586-605 Dr. Rashmi Singel
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Kathputli Craft of Jaipur An Approach For Livelihood And Entrepreneurship

606-617 Rajesh Dangoria
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Solving Inventory Management Problems Through Mathematical Models: A New Paradigm For Industrial Growth

618-632 Shefali Choudhary, Dr. Pardeep Goel, Vikas Shrotriya
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